Ad Operations Collaborator, Timviec.ai
Internship & Collaboration
We are looking for a growth-minded individual to join the DXL team (Product Timviec.ai) at Zalo. In this role, you will support the execution and optimization of user acquisition initiatives, helping drive user growth across both sides of our marketplace.
🤖 What you will do
1. User Acquisition
- Set up, monitor, and manage the daily operation of advertising campaigns across Meta Ads, Google Ads, and other relevant channels to drive new users to the platform.
- Track key campaign metrics such as budget, spend, impressions, clicks, conversions, CPA, CPL, and other performance indicators.
- Manage and optimize the acquisition funnel, from awareness to activation.
- Propose and test new growth initiatives, including A/B testing and channel experiments, to improve performance.
- Monitor and analyze weekly/monthly acquisition metrics and translate data into actionable growth recommendations.
- Support operational tasks, including creative uploads, content updates, budget adjustments, campaign activation/pausing, and other campaign setup activities.
2. Product Operations
- Monitor user journeys on the platform, identify drop-off points, and collaborate with the Product team to improve the onboarding experience.
- Support referral, loyalty, and incentive programs to drive organic growth.
👾 What you will need
- Fresh graduate or candidate with up to 1 year of experience in Marketing, Business, Communications, or related fields.
- Data-driven mindset with hands-on experience in reading dashboards and deriving insights.
- Ability to analyze data, identify problems, and propose practical optimization actions.
- Strong attention to detail and comfort working with data and repetitive operational tasks.
- Good working knowledge of Excel and Google Sheets.
- Proactive, responsible, and able to follow processes accurately.