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Ho Chi Minh

PR & Media Lead, Zalo

We are looking for a competent Public Relations Lead (PR Lead) to lead our public relation professionals dream team and take on full responsibility for the strategy, collaboration, execution and measurement of PR & Media Relations Campaigns, with the goal of building and enhancing a favorable image of our company with employees, potential candidates, clients, potential customers, influencers and the public.

What you will do

PR activities Management:

  • Plan, implement and manage public relations programs;
  • Plan and budget for PR events, programs and initiatives;
  • Help in designing and reviewing a variety of promotional and marketing materials;
  • Design and review the online content in media announcements and media kits;
  • Monitor corporate image frequently and ensure it is in compliance with company brand;
  • Check and manage content produced for website and social media channels;
  • Develop and implement PR policies and procedures;
  • Determine KPIs for PR department;
  • Measure and provide reports on each PR campaign;
  • Build long-term relationships with all relevant stakeholders, such as local government, media people, politicians, etc.;
  • Produce content for various speeches, events, hearings...;
  • Develop and implement crisis communications advice and media strategy, as needed.

People Management:

  • Involve in recruiting, training and coaching new members of the public relations team;
  • Manage performance and development of team members.

What you will need

  • At least 4 years of working experience in Public Relations field and 2-3 years in equivalent roles;
  • BSc/BA in PR, communications, journalism or similar relevant field;
  • A proven track record of successful PR campaigns;
  • Excellent communication, presentation, and leadership skills;
  • Outstanding organizational and time management skills;
  • Aptitude in presentation and public speaking;
  • Attention to detail.